
The Nowaar Group
Where culture meets future
Established in 2017 in Riyadh with a clear mission is to provide exceptional entreatment destinations and experiences that originates from storytelling format made for families in MENA & Asia.
We strive to deliver unique and compelling content that appeals to a broad range of audiences while maintaining our commitment to conservative values. Our goal is to build long-term relationships with our people and partners, providing them with unparalleled entertainment experiences that leave a lasting impression.


Principles
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We make dreams happen and create them every day, in every way, together.
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Work requires calculated risks—we redefine the game and raise the bar. Every time.
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The enemies: Limitations, excuses, assumptions, and time wasters.
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Commitment means full responsibility and seeing the work through—quickly and efficiently.
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Real change requires sacrifices. Change is what we do.
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Results matter. Results that are different—not just solving problems, but igniting passion.
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Stay curious; analyze and question, never stop learning, listen more, and ask the right questions.
Mission
1. To be everywhere.. Where it matters.
2. Revolutionise family time to inspire the next generation of thinkers, builders, and explorers—while generating sustainable value through tech.
3. Empower families to achieve more
and make every person more efficient.