LIGHTING UP YOUR WORLD
Nowaar Entertainment Group is an integrated entertainment company
that streamline products designated to fast track
the development and international standardization
of the Kingdom’s growing entertainment field.
Nowaar specializes in understanding the local market
and developing it with the highest international standards
through a wide range of local and international network
of partners and talents.
We aim to elevate the standards of local content
through innovative approaches and new technologies.
Nowaar Exhibitions’ purpose is to answer the increasing demand
for local and international touring exhibitions in the region.
Nowaar focuses on a unique portfolio of touring exhibitions
designed for museums, galleries, shopping malls and other unique venues
while offering an in depth expertise in areas such as concept development,
brand marketing, educational outreach, touring logistics and production, bookings,
as well has an extensive network of professional contacts.
IP Design & Development
Nowaar Exhibitions is the official MENA Distributor of the Universal Exhibition Group (UEG)
Shopping centers and multiplexes have a growing need
to outcome competition and attract consumers.
The need to communicate with large audiences at once,
(rather than a focused market segmentation)
presents another challenge.
Even though exhibitions with attractive contents
are a powerful solution in this context,
high (thereby ineffective) budgets cause a major obstacle.
Under these circumstances,
an innovative, efficient, effective
and affordable EXHIBITION MODEL
would be a “lifesaver”.
THAT'S WHY WE CREATED "BISS":
BIG IMPACT IN SMALL SPACES.
BISS EXHIBITIONS are
specially designed compact exhibitions
with interactive & attractive content
that will “lure” customers into spending
more “quality” time at shopping centers & multiplexes.
Nowaar Events focuses on creating, developing, and producing
unique entertainment content and experiences
on different levels and platforms
including events, talents and shows
with the aim of providing quality entertainment content
for the Saudi market.
Nowaar Projects meets the specialized needs
of its clients and their unique projects.
Using a hands-on, individualized approach to special projects,
the division consistently works on delivering exceptional outcomes
for its stakeholders.